REVIEW: Lay’s – Do Us a Flavor Finalist – Cheddar Bacon Mac & Cheese Potato Chips

Rating: ©©©-1/2 chips (notable)

Lay's - Do Us a Flavor - Bacon Mac & Cheese duoBy now we’re sure that most of you, if not all of you, are well aware of Lay’s all new 2014 ‘Do Us A Flavor’ contest.  Just about every one and their mother has chimed in with their own thoughts or reviews on these unique flavors.  Similar to last year’s wildly popular flavor contest, Lay’s is once again offering up the chance for one lucky individual to win a million dollars for creating an all new potato chip flavor, and for the general population deeming it the best!  This year Lay’s has offered up four flavor finalists instead of three, and although the flavors sounded really promising, overall we have been less than impressed with every one of them! This time Lay’s has allowed the flavor creators the liberty of choosing what style of Lay’s potato chips they would like to use as their delivery medium.

As humungous chip fanatics and consumers and reviewers, we cannot begin to tell you how giddy we get each time a contest such as this is released.  We love this stuff!!  And usually, as soon as we hear about this sort of thing we run out to as many different stores as it takes, and we hunt those new chips down!  Unfortunately, this time around Lay’s forgot to check our schedule and released their new chips just as we left the country for two weeks!!  So, in other words, we had to idly sit back and watch as review after review hit the web for the past two weeks.  Well, we are now back stateside, we have the four flavors in our possession, and we are ready to toss in our two cents!

Last up: Cheddar Bacon Mac & Cheese

Submitted by: Matt Allen, Dayton, Ohio

Chip Review’s flavor creativity rating (scale: 1 – 10): 2

Chip Review’s excitement level (scale: 1 – 10): 2

To be completely honest, we’ve been holding off on writing our review of this final flavor simply because we really don’t have much to say about it.  Quite frankly, we enjoyed all three flavors from Lay’s last contest better than any of these this year!! We wouldn’t even necessarily say that it is due to an overall lack of creativity in flavors, but simply more a lack of execution.  That is, except for this flavor.  This flavor screams unoriginal, and is clearly targeted at the unadventurous, comfort food loving masses!  However, being the professionals that we are, we buckled down, bought a bag and crunched our way through it.

Here’s a thought, what if the chips had been made out of actual macaroni and cheese?  There’s probably no way, but that could have amp’d up their creativity a little bit!  Instead, the chips are simply another bacon and cheese flavored chip on the market.  They are not bad in any way, and they deliver a pretty well balanced bacon and cheese flavor.  Lay’s was actually able to control their smoke level just enough to compliment the cheese seasoning rather than overwhelm it, as is most often the case.  The chips are definitely on the saltier side of things, but we have no problem with that.  Overall, these are perfectly fine chips.  We can’t imagine anyone not liking these.  Personally, we just aren’t looking for fine chips, we want WOW chips!  These are not WOW chips!  None of Lay’s ‘Do Us a Flavor’ chips this year have been WOW chips!

Better luck next year!

Chip Review’s ‘Do Us A Flavor’ Rankings:

1. Cappuccino

2. Wasabi Ginger

3. Cheddar Bacon Mac & Cheese

4. Mango Salsa

As always, these are our thoughts, we would love to hear what you think. Agree or disagree, let us know.

Vote for your favorite here

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REVIEW: Jay’s – Bacon Cheddar Fries

Rating: ©©-3/4 chips  (tolerable)

Jay's - Bacon Cheddar Fries

Comments:

Once again, Jay’s Fries are really, kinda, sorta, just meh….

Similar to their inaccurately named Hot Fries, Jay’s crispy potato sticks are once again rather short on flavor.  Short, that is except for, the unmistakable presence of smoky, fake-meat flavor presence.  The flavor isn’t necessarily inaccurate this time around, we actually can taste imagine that we are tasting some bacon and cheddar, just not a very good rendition of the combo.  The cheddar cheese aspect is bland and flavorless, mostly devoid of any good cheddar funk, or saltiness.

The light, and crispy potato fries are satisfactory enough, and definitely easy to crunch through; but, they are a tad greasy, resulting in  a slightly off-putting taste in our mouths.  The fries would surely benefit from the addition of a good dose of salt, but they did serve the crunchy purpose of keeping our fingers and mouths busy – at least until we could find something else to snack on – zing!

Plain and simple, these are nothing to write home about.  In the mood for some crunchy, smoky, practically flavorless fried potato sticks?  Then these fries….wait, we didn’t think so.

As always we would love to hear what you think.  Let us know.

Discovered at Shell Gas Station;Westchester, Illinois

Jay’s Official Website

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REVIEW: Ruffles Deep Ridged – Bacon & Cheddar Loaded Potato Skins Potato Chips

Rating: ©©©-1/2 chips  (notable)

Ruffles Deep Ridged - Bacon & Cheddar Loaded Potato Skins

Ruffles, will your quest for the ultimate ridged potato chips ever be complete?!  How deep must your ridges dive to satisfy your wavy urges?  This ridge-sanity must end!!  However, in the meantime, we will gladly crunch away at your Deep Ridged potato chips!!

Correct us if we are wrong, but has Ruffles simply re-branded their line of Ultimate potato chips, under the new moniker Deep Ridged?  And, are “ridges 2X as deep” even more deep than “now with deeper ridges?!?”  Who’s in charge around here?!  “Ruffles have Ridges”, but now those ridges have become 2X’s deeper, and consequently, the most wavy-ridged chips that we have ever laid our lips on.  Wow!  So deep in fact, that our tongues could barely reach the bottoms of their potato chip canyons!

Hold on here!  Stop the Chip Review-ing presses!!  Now we are positive that we already reviewed these chips, but under the ‘Ultimate’ brand?!!  At least with Ruffles Deep Ridged Buffalo Wild Wings Classic Hot Wings flavor, Ruffles was bringing us a new flavor.  Well, since Ruffles can do it, why can’t we.  See below for our description of both Ruffles Ultimate, and Deep Ridged, Bacon & Cheddar Loaded Potato Skins:

Like all of the flavors before them, these chips do not go lightly on the seasoning, however, the flavor recipe is only satisfactory at best.  All of the necessary flavor components are present, but together, the combination, underwhelms.  We taste a lot of smooth sour cream, some bland cheddar cheese, some onion, representing the chives, and then of course, the fake, sweet, smoky and salty bacon aspect (that always reminds us of Baco Bits).

One small detail, or issue, that a handful of us at Chip Review had with these chips, was something we like to call “false advertising”.  Maybe more accurately, “slightly misleading advertising”.  You see, there has to be some reason that Ruffles would deliberately enlarge and highlight the two ingredients BACON & CHEDDAR apart from the Loaded Potato Skins flavor name.  Why?  Because those two ingredients are the best!  And, Ruffles had us believe that were to be accentuated and emboldened, but alas, the chips are simply fake smoky, sour cream and cheddar potato chip.  Eatable yes, but not very reminiscent of the warm, fatty, cohesive, and ultra comforting loaded potato skins!

In the end, regardless of whether Ruffles calls them Deep Ridged or Ultimate, these potato chips are super wavy & rippled, and our mouths appreciate the textural playground!

As always, these are our thoughts, we would love to hear what you think. Agree or disagree, let us know.

Discovered at Target; Hillside, Illinois

Ruffles Official Website

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REVIEW: Wise Ridgies – Bacon & Cheddar Ridged Potato Chips

Rating: ©©-1/4 chips  (tolerable)

Wise Ridgies - Bacon & Cheddar

Comments:

Overbearing and off-putting abundance of extra smoky hickory flavor that pretty much overwhelms anything and everything else about these chips!  No thank you!

Wise Ridgies Potato Chips are larger, wide rippled, crispy chips, but we practically cannot recall them because the bacon (and cheddar) seasoning that coats each of the chips completely stole the show.   The abusively salty, and extremely smoky seasoning blend was not good at all.  Cheese?  What?!?  Any supposed presence of cheddar cheese powder was completely covered up by the smoke fog and salt clouds of the “bacon” half of the equation.

We just truly have nothing positive to say about these chips, except that, for one reason or another, the bag actually disappeared surprisingly quickly.  Was this because our tasters were just hungry?  Or, do our tasters really like completely, unnaturally salty, smoky, bacon flavoring on crispy fried potatoes….?

As always, these are our thoughts, we would love to hear what you think.  Agree or disagree, let us know.

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